You have so many options to structure your content from a place and create a virtual tour. But first you better know what are major concepts:
Scene is a view in your virtual tour. A scene can just be a simple photograph. Scene also can be a map or plan. Also you have the option of having both. Like a photograph and a small plan to let user jump to other parts of place.
Information box can be a collection of pictures, video, text, audio and etc. you want to show this data to user when they clicked on subject in virtual tour.
Here are some examples of information baxes:
Panorama is a long landscape image that covers the horizon from one point partially or fully. Panorama only get displayed inside panorama viewer inside a scene.
Depending on how much time and resources you have, you can design a scenario for your virtual tour. Now we go through some popular scenarios:
This is the easiest virtual tour scenario ever. You will have one scene and you can put a map of subject in scene. scene has links to information boxes for each location on plan. Clickable map virtual tours are good start points if you still don't have a lot of time to invest and you want to complete your virtual tour gradually.
In walkthrough virtual tour, you select some paths in location and take a sequence of phoso to cover the path. Users can go forward and backward in the path and each scene can have links to information boxes about subjects in location. The best advantage of walkthrough virtual tour is you can decide where to take the shots and what paths to cover. This make you more flexible to focus on subjects that matters the most and design a better virtual tour that interact with user smoothly and effectively.
In panoramic virtual tours, you select some points in location and take 360 degree photos. Stitch them together using stitching tools ( like microsoft ICE)